Every business is prone to hurdles. The sooner you take it to your stride & move on, better for your business. Surprisingly, most of the businesses don’t realize that a CRM solution could be of great help in such situations.

It’s not that a CRM will solve all your problems and your company won’t face them in the future. Rather, it can eliminate a lot of those challenges and make it easier for you to face them in the future as you grow.

A report says, businesses that implement a CRM can not only increase sales by 29%, but they’re more likely to improve sales productivity and forecast accuracy.

Here’s a list of the most common challenges that businesses face without a CRM:

Disorganized Customer Data:

If you’re not on a CRM, you will most likely be using a spreadsheet to manage your customers… or worse, manual record-keeping. Imagine the confusion that will arise if you had a reshuffle in your sales team! Or the lack of clarity between your sales folks sitting in the office & those working at the delivery end.

Wouldn’t it make so much more sense if all your customer info were in one place and each team could see exactly where every customer is in the pipeline? That’s exactly what a CRM does. It brings clarity by organizing all your customer data.

Unable to Determine Marketing ROI:

The days are long gone when there was no way to figure out the impact of a particular marketing campaign on your sales. With a CRM, you can track the impact of all your digital marketing campaigns, associated leads and worth of that purse to evaluate the ROI.

Shuffling Between Apps:

Without a CRM, a salesperson is forced to use as many as half a dozen different apps to maintain his workflow; task management, contacts manager, emailing, analytics, etc. Shuffling between so many apps & gathering reports eats up most of the time.

A smart CRM like Wakeupsales offers all the above & so much more under one single platform. Super convenient & saves hours of time.

Missing Out on Important Tasks:

Is your desk messed up with thousands of sticky notes? Do you have a bunch of flagged emails in your inbox? Ahh.. not a great way to manage important tasks, is it?

A CRM ensures you don’t miss out on anything important and reminds you of all the deadlines.

Over to You:

If you’re dealing with the challenges mentioned above, you won’t be left with enough time to focus on what matters the most i.e. improving your product. A CRM helps you save time & lets you focus on your core objective.

Are you facing any such challenges in your business? Give Wakeupsales a try! I’m sure you will love it.

Also, share your opinion about the article below. I’d love to know what you think.

Ankeet P

Our sole motive is to make sales and client management process for businesses as easy as sipping coffee. I work as Marketing, Product and Business Development Expert at Wakeupsales with loads of interest in Cricket.

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